AKA And Bonang May Have Pulled A Successfully Media Stunt On Us.
It seems South African rapper AKA and his supposed estranged fiancee, Bonang Matheba have successfully pulled a media stunt on us.
Some days back, the All Eyes On Me rapper tweeted that it was over between him and his long time girl friend and also gave some relationship advice to his fans all over. However, in a recent interview the rapper had with South African magazine, The Plug, AKA mentioned that it was all for marketing strategy;
Originally I had wanted to drop the song on Valentine’s Day. I thought that this would be way too obvious. So I was watching the Grammy’s I think, around Wednesday/Thursday last week and obviously saw the whole Adele acceptance speech where she mentioned that Lemonade was a huge moment for the culture or whatever. I got the idea that instead of Valentine’s Day, I should do something kind of anti-Valentine’s Day due to the content of the song. I then came up with the idea and developed it from there.
AKA further added that his Bonang was initially not on board with the plan as she was scared that it would affect her brand as a media personnel but he was able to convince her to go along with the plan;
Yes, she has a big contract with Revlon for instance. Her whole campaign is about “LOVE” so it was a calculated risk. Like I said, I asked her to trust that it would work out and it did. I was never worried on my side because I don’t really care what people think or what they say, because they’ve said everything there is to say already. She loved it. She’s a visionary, just like me. I told her to trust me, and she did.
We have to give it to them, they got us thinking this was the end of the road thoo!!